Whn your company is just starting out or suffering from a bad economy your marketing budget may be very small. Don’t worry. You can still get alot of marketing for just $400 per month!

Some internet marketing companies turn away clients with budgets under $5,000 per month or so. Web Design Taxi has marketing plans starting at $400 and going up depending on what your marketing campaign requires. With the minimum investment you can get the basics of onsite search engine optimization, search engine and directory submissions, and monthly ranking reports. Increase the budget a little and get additional link building and social network marketing services.

Marketing is what gets you traffic and/or sales. But an important part of your marketing is going to be conversions. And you do not get conversions with low quality websites. So make sure your website is web 2.0 friendly first. If not then request a free quote for website redesign.

Many websites are created simply for adsense. Others are created for the users and place ads on their site or not. What these sites have in common is that alot of them use rss feeds for fresh content. Why? Well we all know that freshly updated content on a website keeps the search engines coming. Sites with fresh content benefit from better rankings for keywords/phrases that are within that fresh content.

There are some wiseguys who pretend to be seo experts that would object to the above, but the information above is a fact. Take this blog for instance. We get alot of traffic from a blog post titled “static content in joomla sidebars”. That is just one example out of the many we can provide. That ranking happened the first day of the post and only because the website already established itself as regularly updated.

RSS feeds can be pulled from many websites including but not limited to news sites. They can be imported and displayed on your website with a simple script. Even if you have a legitimate website with fresh content you can benefit from the use of rss feeds.

From now until December 31st 2008 at 11:59 PM we are offering our expert seo services for $300 per month to websites with 50 pages or less. Normal price of $500 per month.

If you have ever wanted to push past your competitors in Google, Yahoo!, and MSN/LIVE then this is your chance!

If you have 50 pages or less and wish to sign up, simply use our payment link on the left side of this web page and select Search Engine Optimization. You will be contacted within 24 business hours to discuss your seo/sem campaign.

Potential seo clients always have the wrong idea about optimization. Some of them think that seo is a one time thing that if done properly will bring them thousands of dollars in sales. Others think that the top 10 rankings will come in a week. Most of an seo company sales process includes deprogramming the client to understand the specifics of how it all works.

A proper seo/sem campaign should be done for long-term link traffic. Whether the traffic comes from a signature link on a forum post or a top spot for a prime search term in google, it is the long-term that really matters. You may get a ranking in the #1 spot for your main keyword then the next day that same search finds you missing from the top 100 results.

Your campaign should always include directory submissions, search engine submissions (smaller ones), targeted forum and blog posting and commenting, etc.

A common question I hear is “can you provide quality seo for realtors?”. The answer is yes. We know it is a competitive industry, however you have to consider the traffic that’s qualified for realtors tend to be local individuals looking for a local agent. So what comes into play is local search marketing. What this means is that if you are a realtor based in chicago then you would go after relevant Chicago keyphrases such as “chicago real estate agent” for example. You are targeting Chicago, but you are also going after local areas within a certain radius.

SEO for realtors is the same as for any other industry. The only difference is you are service based and licensed in a specific State. On top of that you are mostly likely not going to drive 3 hours to show someone a house so there is no need to target cities that are 3 hours away.

The same rule of quality traffic applies with other industries such as plumbers, contractors, pawn shops, car dealers, …….and the list goes on.

Web Design Taxi has always been and will always be an seo company for all industry types, but lately the bulk of our seo has been edging toward aircraft charter companies.

Charter companies keywords include:

• Private Jet Card
• Private Jet Quotes
• Corporate Jet Charter
• Corporate Jet Travel
• Corporate Jet Card
• Executive Jet Card

etc…. These types of companies are competitive, but they are rather fun to optimize and market for. The charter business saves companies money versus airline and automobile travel, especially where gas prices are concerned.

Search engine optimization is an artform. The professional that calls himself such must be able to take a client, no matter what industry, and provide them with desirable results in their internet marketing campaign. The game is different depending on the industry though.

Hosting companies are kind of like lawyers. They are a dime a dozen. The difference is that hosting companies either have rave reviews or they disappoint in regards to customer support, and uptime. Because of the competitive nature of the hosting business the campaign must allow for extra aggressiveness.

When you are pushing a hosting seo campaign you must pull out all stops. You have to provide relevant and unique content that would pass copyscape. You have to publish such content on an almost daily basis. The way to stand out in a competitive business such as hosting is to provide something that other hosting companies do not exploit such as features. Why stop at hosting when you can add a blog on hosting issues. Have you ever dealt with a company where the support is not in english, or not responsive? What about hosting that goes down on a weekly basis? Such issues are never good for your business when you have a website on their servers. That is why you are providing free information on a blog that someone would have to normally search for in an unfriendly support ticket system. When you provide the information for free it can be found in search engines. That visit may turn into a paying customer.

Your seo and sem campaign should pull out all the stops for such uniqueness. If it does not then it is time to fire and hire!

When you are coding a design into a functional website and you have access to a server-side language, you have access to tools that make a job more efficient. One of those tools is the ability to use include files.

If you are familiar with wordpress and other CMS platforms you most likely know that it uses a global footer file, sidebar, and other files. When you edit the one file, the changes become live across the entire website on pages that include that file.

By using a global include file such as a navigation you can easily make a change on the navigation file to add links to new pages. Once you make the change then your visitors can click the link to the new page(s). If you used html extensions then you would have had to make the same link additions, but you would have to open every single html file on your website and insert those changes which can take a large amount of time.

We recently did some work on a clients website that was using wordpress and they had their site redesigned with extra static pages. The designer did not know about include files so he named all of the pages with a .html extension. At $40+ per hour with having to rename every page on their site to be .php and then having to go in and put the header, footer, and both sidebars in an include file, then changing the links in the relevant files and on the pages that had links, it took over 2 hours to complete the task. Now, if the navigation or footer links need to be updated it will be a 2 minute task.

The reason I rely on includes is because we work on a large volume of search engine marketing clients. We need to be as efficient as possible. You can always use some php code to create dynamic meta  tags that only appear on the relevant pages for seo purposes. You can also add new content pages then update the footer links if you need to. It is smart math to use includes.