You have probably visited many seo and design forums where “experts” in seo claim that PageRank is not important anymore. The problem with that is that it is false. The higher the PageRank you will notice a higher amount of traffic to your website. Our website right now is a PR2 and gets a LOT of traffic. Now imagine if we had a PR8…

The best way of gaining that PR is actually a mix of methods. One of them includes building one-way links from directories. Directories do help you regardless what anyone says. Obviously you will benefit from direct traffic that comes from those directories, but you also get credit for the link. Get about 20 of those links and BAM you have a PageRank of 2 on a new website.

Then put out articles with a link credit on them and publish them on free websites. Webmasters use your articles and are required to link back.

If you are a web design or seo company you have the right to place a link credit on the client’s website footer which helps build your PR. But you can also release free templates and themes requiring a link back and call it a Creative Commons License. This will generate lots of links to you quickly because there is a large number of people who download free templates. It is easy to publish them because there are websites dedicated to publishing them.

You can put out monthly press releases with link credits which is good because they are provided as RSS Feeds. Websites out there are automated to republish rss feeds, and in turn your link gets placed with your press item. You may also get traffic from the release by someone searching the release website or googling specific keywords that brought your release to the top 10 results.

In addition, you can use Digg, Twitter, and other social networks to generate inbound links & massive amounts of traffic.

You can search for blogs that do not have the nofollow attribute on them and comment on them. Make sure you comment appropriately and not just to get a link. If you respect other webmasters they will respect you. And you can ensure your comment will not be marked as spam. Do not post a link directly in your comment though unless it is relevant as a resource for the posts question or another comments question. You can post your link in the space provided which many blogs allow. You would also benefit from traffic on blogs that do use the nofollow attribute because you posted a quality comment and the person reading it wants to know more about you.

Comments

• November 3, 2008, Design Company Manager writes: I build reciprocal links only. I think this sort of exchange is the most fair.

Have you seen this message before? I have a few myspace pages myself. Because I am a recording artist and producer, I have a myspace band page. But when I am trying to network and add people in the music business I come across alot of “does not accept add requests from bands”.

That message is a big problem. I am unsure of why people would restrict add requests from bands. If you keep in mind that alot of those “bands” are single artists like myself. I am a consumer. So what if you let those thousands of bands add you so you can market to them? Denying such a request is a marketing no-no. It is bad for sales. It is bad for traffic. It is bad for your reputation.

Bands are not always trying to leverage your connections into a record deal. They may simply want to keep updated on your work. And if they are not your friend on myspace then they cannot get your bulletins about new albums, tour dates, and invites to concerts. It is plain stupid to restrict consumers from your product.

Comments

• April 24, 2009, frumious writes: Agreed wholeheartedly....In fact, a band that I like ...Widespread Panic....does this.....as a result me and the rest of my bandmates will NOT be going to see them live....I can detect some real "weenie-ness" going on. Can u say self-important?...kinda like Greg Allman.

If you are a company using myspace as a tool for business networking then you are aware of the limited nature of free myspace profile designs. Such designs are used by thousands of others already so there is nothing unique about them. On top of that issue is the ugly buttons crediting the designer so that they can get traffic from your marketing efforts.

Using a free MySpace Design is not the way to go at all. Your myspace profile should represent your brand. With this in mind you then have two options. A custom MySpace Design or a custom myspace div overlay. The design will make the page unique while retaining the myspace tools already in place. The div overlay will allow you to completely hide the standard layout and create one of your own. The div overlay is more work, and depending on your business it may or may not be worth it. You will find that our myspace page uses the traditional layout with our unique brand. This is because we find it beneficial to use the standard myspace features.

Custom myspace pages are your key to brand recognition on that social networking site. Otherwise you may end up blending in with the crowd.

I have been busy the past couple days and unable to post here. I work long hours. I have been providing marketing lately for those who wish to get immediate traffic and leads rather than gaining top 10 rankings through a lengthly process.

To market and generate immediate leads you MUST use common websites such as craigslist, myspace, facebook, linkedin, kijiji, digg, backpage, and many forums and blogs out there. But at the same time you have to stand out by actually posting quality rather than hype. You can always make your ads, or posts look professional, genuine, and un-spamlike by NOT SPAMMING. Because I was marketing quality it took time, hence my lack of posting here.

Spammers ruin good things fast. What I mean by that is that MySpace used to be a great place to go and every now and then post a bulletin or classified ad while you are adding friends and networking with new people. Now, you will be lucky if anyone sees your classified on MySpace because nobody really looks at those except for the people posting them.

To get around the feel of spam and still use a social networking website to generate traffic you have to be smart. Simply interacting with your friends and associates on MySpace is the way to go. MySpace allows you to post comments in html format, if the friends profile is set to accept html comments.

This being said, you can create custom comment images and link them to your website. You can also provide those same image codes for free to your friends and visitors so they are marketing your website while interacting with people they know.

We recently started doing this and taking it more seriously. You can see our previous blog post about it. We have been monitoring our stats and noticed a large amount of clickthroughs from MySpace profiles where the comment image was posted. By doing this you can actually generate hundreds, or even thousands of unique visitors to your website fairly quickly.

Check our past blog post if you need a custom MySpace image and code. We only charge $20 for regular ones and $30 for animated ones.